Lakelands Olives exhibited at BioFach Japan Trade
Show held at Tokyo Big Sight for three days from
October 10 to October 12 2007.
BioFach
was run along side the Natural Products Trade Show.
This was
the first public presentation of Lakelands Olives
products in Japan.
The
reaction to the Lakelands Olives JAS certified
biodynamic organic EVOO from both trade related
people and consumers was exceptionally positive with
all commenting on the great taste and
quality. People found the pungent taste sensation
very intriguing and learned that this is a positive
characteristic of good quality olive oil and that
the Lakelands Olives oils were also balanced with
fresh and fruity flavours. Learning that this
pungency was caused by the high Polyphenol rating of
our oils, which provide the best natural
antioxidants, they were very interested to see these
oils in their preferred retail outlets
There
were four oils on display for tasting, Special
Reserve and three flavoured oils Ginger Crush, Basil
Crush and Mandarin Crush. The reaction to all was
very positive and the Mandarin Crush seemed to be a
popular pick.
Visitors
to the booth also commented favourably about the
gift-box packaging, saying that it is attractive and
of high quality.
Following this exhibition, Lakelands Olives JAS
certified biodynamic organic EVOO has been
successfully launched in leading retail outlets,
such as famous Kinokuniya.
www.e-kinokuniya.com